ITC Limited or ITC is an Indian conglomerate based in Kolkata, West Bengal. It is India's biggest cigarette manufacturer. Its diversified business includes five segments: Fast-Moving Consumer Goods (FMCG), Hotels, Paperboards & Packaging, Agri-Business & Information Technology. Although, cigarette business contributes more than 80% of the profits of the company.
Surveys are one of the most hectic tasks ever existed on the planet, you have to ask, look, observe, frustate and get frustated. This is one of the complex but a very helpful method for collecting real data with real users. So, the system should be pretty relieving to compensate a bit for the pain caused.
Our team included Swaroop Vishwakarma (Product Manager), Rahul (Android Developer) and Me.
The Targeted Users for this platform is our own agents, who will go to distant rural sections of parts of south India to conduct surveys on shops for Quality Assurance and other purposes (QA).
The system has two modes in which it operates, one is the online mode for saving and retrieving data from the database and other is the local storage for the storage of data in no-coverage areas in rural parts.
The reduction of data to type and more to select, separation of the questions in parts for better understand and response time, to save data on the local device and some sort of Id generation has to be used to keep a check on falsified data.
Surveys or a lot of questions to ask a user is always difficult and people are reluctant to share data also they try to get out of uncomfortable zone ASAP.